Tagged: Super Bowl 2013

Baton Rouge tourism and airport officials are preparing for a large influx of traffic through the city because of the Super Bowl in New Orleans on Feb. 3.

Some of the heaviest traffic will come through Baton Rouge Metropolitan Airport, where officials and businesses are expecting as many as 250 additional planes that will need to be parked during the event.

Traffic restrictions around parts of downtown, enacted this past weekend as part of the run-up to this year's Super Bowl, will be suspended during Hornets games to allow access, the Mercedes-Benz Superdome announced today on Twitter.

Lane and exit closures have already begun to snarl traffic throughout the CBD, according to numerous reports this morning, the first full work day for many since the restrictions began.

City Administrator Pete Panepinto says Hammond's Northshore Airport is getting ready for the NFL's Super Bowl, set for Feb. 3 in New Orleans.

Mayor Mayson Foster tells The Advocate that the airport expects to be the third-busiest in Louisiana during Super Bowl week, handling more than 100 aircraft.

The New Orleans Tourism Marketing Corp. is planning a 2013 national campaign built around the theme "Follow Your NOLA."

The Times-Picayune reports the pitch will roll out in its Super Bowl visitors' guide, distributed to travelers coming to New Orleans for the NFL's championship game on Feb. 3 at the Superdome.

The campaign will expand in April with advertising targeted in cities within easy flying or short driving distances.