Underwriting

WWNO’s second largest source of funding comes from approximately 150 businesses that underwrite the costs of NPR news, classical music or other WWNO programs.

In return for their support, for-profit and non-profit underwriters receive on-air identification of their business and/or services, which is great way to reach WWNO’s loyal and substantial audience.

When you consider that public radio listeners are not only well educated but involved in their community, underwriting is a great way to reach a very lucrative segment of your potential client base.

For more information on how join the growing number of WWNO underwriters, please call WWNO at (504) 280-3288 or write underwriting@wwno.org