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More information about our schedule change

Confused about what our schedule changes mean? Want more detailed info? Just in the mood to dig a little deeper? Here's a list of some of the most common questions we've been asked, and some answers, too!

I heard that WWNO is changing. What does that mean?

Based on more than three years of audience research, WWNO is changing its programming to provide more news and cultural programs and more classical music.  Here is the plan for the new schedule:

89.9 WWNO/90.5 KTLN/WWNO 1
Weekdays: 4 a.m. to 8 p.m.: News, information, and cultural programming
Weeknights: 8 p.m. to 4 a.m.: Classical Music

WWNO 2
Classical Music, 24 hours a day, every day

WWNO 3
Jazz, jazz, and more jazz. 24 hours a day, every day

When will these changes begin?

The new program schedule will begin on Monday, July 23rd.

Where can I find the new schedule?

The new schedule is available here, or ask for a printed schedule by calling 1-800-286-7002.

Is there a monthly fee to listen to the HD channels, like there is for Sirius XM?

No, our HD channels are free, just like 89.9, 90.5, and all public radio. The only expense is for whatever device you use to receive our transmissions — HD radio, computer, smartphone, or tablet.

What does “audience research” mean?

WWNO receives detailed reports about the number of people listening to its broadcasts 24 hours a day, every day. These statistics are reported by Arbitron, the nation-wide research organization used by most commercial and public radio and TV broadcasters. WWNO also collected information from listeners through its own listener survey and from surveys conducted by NPR. 

What did audience research show?

Audience research showed that listening to news programming, such as Morning Edition and All Things Considered is growing.  Evening classical music listening has grown over the last three years.  Daytime classical listening has declined steadily over the past decade. 

75% of WWNO listening is for news and information, 25% is for music.

Our listeners desire more high-quality, trustworthy news and information. There is also strong support for more local news and cultural programs. WWNO’s classical fans desire uninterrupted music of varying styles and lengths, including symphonies.

Classical Music

I heard that there will be no classical music on WWNO. Is this true?

Not at all! Classical music will be available on our WWNO HD2 channel 24 hours a day, every day, and weekday evenings from 8 p.m. to 4 a.m. on 89.9/90.5/WWNO 1.

I like listening to classical music while I am at work, how will I be able to do so?

You will be able to listen to classical selections hosted by our own Farrar Hudkins on WWNO HD2 via an HD radio, personal computer, smart phone, or tablet (iPad). For more information visit wwno.org/hd-radio.

What happened to Farrar Hudkins?

He is still here!  Listen to Farrar on WWNO HD2 weekdays beginning at 9am. 

How can I hear the Metropolitan Opera Saturday Matinees?

WWNO will continue to broadcast the Met performances in partnership with WRBH on 88.3 FM. 

Program Questions

Will you still carry my favorite program, ________________?

You can see our new schedule here.

I know the Times-Picayune just had major cuts. How is WWNO going to provide more local news?

So far, WWNO has increased its local news reporting by relying on local freelance radio journalists and the Associated Press reports. In the months ahead, WWNO looks forward to hiring a news director and additional salaried and freelance reporters, in collaboration with other local news organizations. Listen for further announcements later this summer.

Do the schedule changes have anything to do with the budget cuts at UNO?

No, the schedule changes have been under study for three years. 

Fundraising Questions

How will the station fund more news programming? 

At the present time, WWNO will rely on membership, underwriting, grants, and earned income to fund all of its programs. We hope that our schedule changes will lead more listeners to become members and more businesses to become underwriters.

Does this mean you will be asking me for more money?

Just like we do now, we will encourage listeners to become contributing members and for members to support our radio programs as generously as they can. 

Will you do more membership drives?

WWNO does live on-air membership drives in the Spring and Fall and smaller drives at year-end and in June. We do not plan to do any more membership drives than these. 

HD Radio Questions

What is HD radio?

HD radio is a new technology that allows public, as well as commercial, radio stations to broadcast more than one program simultaneously. HD radio also provides higher quality sound than conventional, analog FM radio.

Can I listen to HD on a regular radio?

No, HD broadcasts can only be heard on an HD radio or computer, smart phone, or tablet. 

Will regular radio be obsolete?

Not at all! You can still listen to 89.9 and 90.5 on a regular FM radio. Note, however, that regular FM radios do not receive HD signals (WWNO 1, WWNO 2, and WWNO 3), but you will still be able to listen to our analog signals (89.9/90.5).

Can I listen to HD radio in my car?

Yes, numerous car manufacturers provide HD radios as an option — some as standard equipment. HD radios are also available to install in older vehicles. You may also use an adapter to listen to HD radio programs through your car radio using your smart phone or tablet device.

What does HD radio sound like?

Listeners describe HD radio as “crystal-clear” or “CD quality”.

Will I be able to receive the HD signal in the same area that I receive it now?

The HD signals reach most of our service area; however, listeners in fringe areas may have difficulty receiving HD signals. If you have difficulty, contact us for help or listen with your computer, smart phone, or tablet.

Where can I get an HD radio?

We can help with that! WWNO offers HD radios as thank-you gifts in appreciation for membership contributions at several levels. Right now, we are offering a table top HD radio at the $50 membership level. To contribute to WWNO and receive your radio, click here.

Feedback

Who would I write to, phone, or email if I am concerned or have questions?

Please call 1-800-286-7002, or e-mail comments@wwno.org

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