Zack Seward

Joysticks in hand, participants played what was perhaps the world's biggest video game on the side of the 29-story Cira Centre in Philadelphia. The interactive light display kicked off a week of events for the annual celebration of the local tech scene.

There's no better way to build a team than to start a band, say the executives of one telecom firm who met while playing music. Soon, their employees will play against each other in a companywide battle of the bands. The only rule is they have to pick an instrument they don't already know how to play.

The company's name was once synonymous with photography, but after years in decline, Kodak is shifting gears to focus on more profitable commercial printing operations — a plan that CEO Antonio Perez says is sure to renew profitability.